Cost of moving carbonated soft drink and beer from the end of the filling line to the consumer
The cube efficiency of the can creates cost savings in a number of areas:
Cans are easier to handle The compact can takes up less space for storage and transportation More cans fit onto retailers shelves, reducing the cost of shelf space
The studies were carried out by Profit Ability Partnership, an independent research company, using data provided by major operators from both the carbonated soft drinks and take-home beer sectors, as well as statistics from a top five UK multiple retailer.
